Tender Care for charity
To support Oriflame Foundation's work with children's wellbeing and right to education, a campaign connected to the iconic Tender Care multi-purpose balm was launched. "Never has something so small held so much tender care" was the main message of the campaign, where €1 from each sold product went to the cause.
ART DIRECTION / GRAPHIC DESIGN / ANIMATION / LAYOUT
Client: Oriflame Cosmetics
Main campaign image
Instagram posts
Instagram story
Catalogue layout
Web banner
Thank you card included in orders